G4 Media, LLC is a company within the Comcast Corporation which maintains the soon-to-be revived programming of G4, a defunct 24-hour cable and satellite channel originally dedicated to video games, along with its former competitor, TechTV/ZDTV. At G4, we use our expertise to bring dealerships the maximum number of customers while making the car-buying experience new and better for consumers. We have a thorough understanding of the buyer’s journey, and maximize dealerships’ advertising dollars by knowing where to invest along that path.

MacBook Pro 2.33, Power Mac G4 Dual 533, PowerBook G4 867, Mac OS X (10.5.2) Posted on Aug 6, 2009 4:25 PM.

Now more than ever, attention is at a premium. Every second of it counts. At G4, we use our expertise to bring dealerships the maximum number of customers while making the car-buying experience new and better for consumers. We have a thorough understanding of the buyer’s journey, and maximize dealerships’ advertising dollars by knowing where to invest along that path. Right place, right time.

Search Engine Marketing

Customers can’t buy what they don’t see. Increasing your visibility in search results is a simple and effective way to bring in new customers and grow your brand.

Site Retargeting

Customers who leave your website without making a purchase will have additional opportunities with display ads as they visit other sites.

Banner/Display Ads

Keep your dealership top of mind with banners and display ads.

TrueView Pre-rolls (Google & YouTube)

TrueView is a newer video format that allows users to skip ads after 5 seconds – this offers the user additional options and is often combined with calls to action.

Standard Video Pre-rolls

Ads that run before or during videos are a valuable way to build brand awareness in a world that increasingly competes for our time and attention.

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Audio Pre-rolls

The use of audio as a form of media is increasing as people are learning that they can multitask while listening. We use audio pre-rolls to get your message out to the right audience in this growing form of media.

ISEM (Inventory Search Engine Marketing)

When a customer searches for a vehicle, that exact vehicle or a close match within a dealer’s current stock shows up, allowing shoppers to get instant results.

Dynamic Social Media (Facebook & Instagram)

Use the power of social media to grow your customer base and interact with existing ones.

Geo Fencing

This service utilizes GPS technology to allow software to create a response when a mobile device is in a pre-defined geographic area. Focus your advertising toward those in a location to benefit from it.

Contact us today see the G4 Media difference. We have a thorough understanding of the buyer’s journey, and maximize dealerships’ advertising dollars by knowing where to invest along that path. Right place, right time.

How We Navigate Today's Extremely Fragmented
Media Buying Landscape

Traditional broadcast/cable TV is just one way to deliver feel-good video branding. More people are switching to streaming devices for video content, and watching it on smart phones, laptops, or tablets. As a result, we constantly evaluate all OTT options to learn which ones deliver the greatest number of quality leads at the lowest possible cost.
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We measure effectiveness by using GPS tracking to monitor who watches your OTT ads and then walks into the doors of your showroom. Yeah. We can do that! We also use proprietary third-party data to drill down and identify specific intenders in every medium, including over-the-top options, pre-roll ads, and traditional verticals.

Terrestrial radio still has the marketing power to build your brand, and help you sell and service more vehicles even though some of its audience has been lured away by satellite radio and streaming verticals like Pandora and Spotify. Our experienced media buyers focus on securing prime AM and PM drive times at the lowest possible CPMs on local radio programming that gets results.

Think about it. Boomers watch cable TV. Gen Xers and Millennials are cutting their cable cords. And Gen Y doesn’t even know what a cable cord is. But what’s the one form of advertising they’re ALL exposed to? Yup. Billboards.
That’s why our media buyers do an exhaustive search of your market area to locate the most strategic billboards available.

We integrate the awesome power of the Internet to complement your holistic multimedia mix.
From paid and organic search, dynamic display, and persuasive video ads to email campaigns and social media, we execute endless possibilities to generate leads online.
Just give us a call to discuss how we enable the Internet to drive potential customers into your showroom.

At Media Results, we synchronize all of your mediums, so your audiences receive cohesive messaging.

She sees your TV ad, hears your cool brand music and learns about leasing a new Honda Accord.

2. On her way to work she’s stuck in traffic, hears your radio ad, remembers your TV spot, and starts thinking about that $99 Accord.

3.That morning she gets an email blast from your dealership.

Right before noon she sees your display ad as she’s checking out her Yahoo! homepage.

4. She starts singing your name and types it into the address bar.

She sees your home page banner for the $99 Accord, but her boss wants to see her, STAT. She bounces off your site, walks into his office, and starts thinking about how a red Accord would look so much hotter than grey.

Stacy doesn’t know it, but we’ve just retargeted her by using tracking code, so we can follow her online, all day long.

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5. By mid-afternoon she clicks on a weather forecast and sees your pre-roll video of the $99 Accord. It's red.

6. As she’s stuck in rush-hour traffic, she hears your radio ad one more time…because your media buyer was smart enough to buy AM and PM drive.

She runs to her computer, types your name into the address bar…and clicks on the $99 Accord banner.

7. You capture her email, instantly engage her, set up a test drive, and help one more...

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happy customer buy a vehicle from your dealership.

You post a smiley picture of Stacey, you, and her new Honda on Facebook, Twitter, and Instagram, which goes out to all her friends, including Julie, who’s really interested in buying a new Accord.

Send us a quick message about your company’s goals and we’ll get right back to you.